Posts
-

When a Nation Sings, a Team Stands Taller
—
by
In a recent post, I looked at what makes great teams truly great. It’s not just about talent, tactics, or leadership structures. There’s something harder to define: shared belief, collective identity and the moments that bring people together as something bigger than themselves. Last Thursday’s opening match of the 2026 Men’s Six Nations, France versus…
-

From marketing to finance: rethinking the 4 Ps for modern CFOs
—
by
There are certain ideas that stay with you over a career. For me, one of those has always been the four Ps of marketing: Product. Price. Place. Promotion. I never thought of them as a checklist or a set of answers. Instead, they served as a mental anchor – a way to organise messy problems,…